Description or summary of the book: First published in 1967, this text is now more relevant than ever, as McLuhan's foresights about the impact of new media is actualized at unprecedented speeds via the Internet. It portrays technologies as an extension of man, illustrating how our senses are massaged and our preceptions altered as these devices become integral parts of our lives.
Estimated reading time (average reader): 7H28M
Other categories, genre or collection: Individual Artists, Art Monographs, Information Theory, Impact Of Science & Technology On Society, Graphic Design, Communication Studies, Media Studies
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