Strategic Design Practices for Competitive Advantage download free [PDF and Ebook] by Giulia Calabretta

Strategic Design Practices for Competitive Advantage download free [PDF and Ebook] by Giulia Calabretta year 2016
  • Book name: Strategic Design Practices for Competitive Advantage
  • Author: Giulia Calabretta
  • Release date: 2016/12/16
  • Publisher: BIS PUBLISHERS B.V.
  • Language: English
  • Genre or Collection: Art and Photography
  • ISBN: 9789063694456
  • Rating: 8.02 of 10
  • Votes: 617
  • Review by: Blaise Worley
  • Review rating: 9.85 of 10
  • Review Date: 2018/11/4
  • Total pages: 228
  • Includes a PDF summary of 19 pages
  • Description or summary of the book: Design professionals' in innovation are no longer just executors of new product and/or service design briefs but are increasingly involved in the crafting of these briefs and in the strategic decisions leading to these briefs. Their rol is growing towards a more strategic one. In order to effectively play this role, design professionals need to master a set of strategic practices - i.e., routinized actions and ways of working. However, many designers lack knowledge on specific practices for acting effectively on a strategic level in innovation projects. This book introduces eight strategic design practices. These practices help the design professionals become familiar with effective tools for strategic innovation projects and give them a set of guidelines for easily and quickly applying these practices and tools.
  • Estimated reading time (average reader): 10H4M12S
  • Other categories, genre or collection: International Business, Product Design, Production & Quality Control Management
  • Available formats: DOC, WORD, RB, HTMLZ, PDF, EPUB, TXT, OEB. Compressed in TAR.XZ, TBZ, RAR, ZIP, LHA, ACE
  • Download servers: Dropbox, OneDrive, Hotfile, Uploaded, MEGA
  • Format: Paperback
  • Approximate value: 31.80 USD
  • Dimensions: 189x244x18mm
  • Weight: 680g
  • Printed by: Not Available
  • Published in: Amsterdam, Netherlands

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